Data Enrichment - New values on key fields

Please see below the fields that come with new pick list values.

 

Field Name

Field Type

Description

Company Size

 String

 New pick list values for the number of employees at the lead’s company - the values can be found HERE

Industry

 String

 New pick list value for the industry of the lead’s company - the values can be found HERE

Job Level

 String

 New pick list value for the level of the lead’s job title (i.e. “Director”) - the values can be found  HERE

 

To get a full list of all available fields click HERE

FAQs

Will I need to make any changes to receive the new field values and will my integration break if I don't?

No, the integration won't break. Leads will always be synced into the database of your Marketing automation system. But if you route, segment, qualify or score your leads based on these key fields, then it might be necessary to add these new pick list values to your system to ensure that logic keeps working. Please see the table above to find the new values.

If you use Marketo, Eloqua or Salesforce, you must also set a rule to allow the overwriting of fields.

Please refer to the manual of your MAS for more detail or reach out to your CSM or our support team (support@brighttalk.com) if you need more assistance.

 

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